Monday was all about Apple’s developers. Or, was it? Tim Cook launched Apple’s WWDC 2019 with a keynote presentation that struck me with its diversity. Diverse products. Diverse software. Diverse product presenters.
Yes, Apple has women on Tim Cook’s staff and they were in full force again at the latest show’n tell. Some women were beautiful, some were nerdy, all have positions of responsibility in Apple’s product line, and all seemed professional and comported themselves well as they trotted out products packed with features.
Tim Cook’s Apple is more diverse than ever. Nobody does accessibility better than Apple and that was on display during the massive keynote presentation, perhaps the longest ever.
What was missing is what was on display.
Apple’s executives introduced Apple women who came on stage and did the company well.
Let me put that another way.
Apple’s male executives came on stage and introduced women who also work at Apple. Apple’s diversity was glaringly obvious.
Men introduce women.
To be fair, women have important positions at Apple. Check out the Apple Leadership page which displays photos and bios of the executive staff.
Four women. 13 men.
- Katherine Adams – Senior Vice President and General Counsel
- Dierdre O’Brien – Senior Vice President Retail & People
- Lisa Jackson – Vice President Environment, Policy and Social Initiatives
- Isabel Ge Mahe 0 Vice President and Managing Director of Greater China
Does that look like diversity to you? All the women are experienced executives and deserving of their positions, and most have been with Apple for many years.
What we don’t have a picture of is all the women who graced the stage for Apple’s WWDC 2019 keynote presentation, and the many others who populate Apple’s management staff.
Yes, Apple is a diverse company. Yes, Apple has become more diverse under Tim Cook’s reign. Yes, Apple needs to do more to develop employees of diversity for leadership positions, and, yes, Apple could do more to show customers and watchers what the company is doing to promote diversity at every level.
Apple’s diversity show at WWDC 2019 was impressive other than the fact it was all men who introduced all the women.