Great piece from T.T. O’Brien on how health might be Apple’s next insanely great thing. What’s in Apple’s future?
Watch. Or, put another way. Health. The original Watch models came with a pedometer and heart rate monitor. The latest Watch has a built-in electrocardiogram.
What I failed to recognize when doing my own search for Apple’s next insanely great thing was to understand that few of Apple’s hit products were instantly massive hits; a customer base takes time, and few technology gadget makers are better than Apple at launching a product that is somewhat revolutionary but iterative improvements– year after year– make it a revolution.
Revolutions take time.