Is Apple gear too expensive? Take a look at Jonathan Glassner’s view of product line prices, bottom to top.
An entry-level Mac mini at $499 or an aging MacBook Air at $999 may not compete for my attention the way a new 6-core MacBook Pro or 8-core iMac Pro will, they all run the same software. That’s an important consideration but it works the same way with iPhone and iPad and even Watch.
Indeed. What about iPhone?
Most of the apps you can run on iPhone X at $1,149 run on an entry-level iPhone SE which starts at $349.
The same disparity in price but not disparity in usability shows up in iPad Pro vs. iPad. The latter starts at a measly $329 for the Wi-Fi model, yet it runs the latest iOS and has Pencil support. That’s exactly the same as the 12.9-inch iPad Pro which can be priced up to $1,279 with maxed out SSD storage, and Wi-Fi + Cellular options.
It looks to me as if Apple isn’t afraid to compete more on price these days.