Friend and colleague Barbara Marie Brannan writing in Mac360 about iPod and HomePod similarities.
The problem with iPod back in 2001 seems to reverberate through history all the way to HomePod. iPod and iTunes back in 2001 was, 1) Apple only, 2) too expensive, 3) had too much competition in the marketplace already, and did I mention that iPod only ran on the Mac? This was a product for Apple’s customers only (maybe 20-million back then) and destined to failure.
Yes, iPod started out as Mac only; a base of perhaps 20-million customers. What about HomePod?
OK, let’s fast-forward to 2018 and HomePod. Apple’s little speaker that could, does. Just like iPod, HomePod is, 1) Apple only, 2) too expensive (relative to competition), and 3) had too much competition among talking speakers already in the market.
HomePod is not Mac only. It’s Apple only. HomePod only works if you’re already an Apple customer and that means own an iPhone or iPad and have a music collection on iTunes.
HomePod’s target universe has about 1-billion customers. Not bad for a start.