More nonsense from Forbes‘ King of Nonsense, Ewan Spence:
Has Apple placed too much focus on design and not enough on the consumer?
What does that even mean? iPhones sell at record numbers at record prices with record profits that dwarf the entire smartphone industry. Customers (I hate the term consumer) love Apple’s products.
And if you want to start discussions about dominant nature of the iPhone X screen across the device, just remember that the screen to body ratio of the iPhone X is lower than the Samsung Galaxy S8 family.
Not by enough for average customers to notice but not a word from Spence as to why one is better than the other.
Then there is the inclusion of facial recognition. What problem does this solve that wasn’t already solved by Touch ID?
Maybe it’s even more secure and easier to use than Touch ID? It might be worthwhile to try it before criticizing it. What about the Notch in iPhone X?
I keep coming back to one idea… that Apple has sacrificed the user interface so that the iPhone X can have a distinctive visual silhouette as branding. The notch can show up easily in graphical representations of the bezel-less phone (graphics where you can see the bezel), Apple has specifically told developers to not hide the notch and users will constantly have the reminder of ‘there is magic here’ as two awkward ears stick up from the main working area of the screen.
Spoken like a non-designer, non-engineer fully qualified complainer.
Apple’s choice in design around the notch was to emphasise Apple, not create a smooth experience for the user.