You won’t hear or read much about it, but there’s a renaissance of sorts going on in corporate IT these days. Back in the day it was all Microsoft, the Windows Everywhere company which reaped billions in profits each year by charging companies by the head to use Windows and Office on their PCs.
Times have changed. PC’s are so not PC these days. PCs are so 1999. PC sales have been on a long, slow, but deadly slide in recent years; a precipitous drop that has caused an expected consolidation in the hardware industry, and an unexpected change in the enterprise, a place where anything with an Apple logo on it was met with indifference at best, disdain, or outright hatred.
That was then and this is now, and not only have hundreds of millions of iPhone and iPad customers seen the Mac light, so have those who run IT shops around the world. Guess who owns the lions share of mobile devices in corporate enterprise? It’s not Microsoft. It’s not Google or Samsung. It’s Apple, with iPhone, iPad, and, surprisingly considering the slow demise of the traditional PC, the Mac.
What’s going on?
Change. Out with the old, in with the new. Or, at least, the new way of managing devices in the business world. Apple’s closed iOS system provides greater security, easier app management and controls, and a steady, predictable upgrade path, so iPhone and iPad have become the de facto darlings of mobile devices in business these days.
It’s likely that Apple sells more 16GB iPhones to corporate minions than to retail customers (who should know better). Why 16GB? That seemingly paltry amount serves as a barrier to employees who would fill it up with unauthorized applications, photos, music, movies, and the like.
How is it that the Mac continues to grow while the rest of the PC industry has taken up residence in the doldrums? The Mac is now considered a professional device, one which works seamlessly and smoothly with the iPhones and iPads already dominating corporate IT departments, a device that runs Office, Adobe Creative Suite, and anything else, including various flavors of Linux and Unix– and Windows. OS X has a reputation of security that goes beyond Windows, and needs less handholding and maintenance than PCs.
Who loves the Mac, iPhone, and iPad?