Monday was a good day for Apple. The company introduced a number of new products, lowered the price of Apple TV and added a bit more content, announced prices for the long-awaited Apple Watch, and even ‘reinvented the notebook‘ if you don’t mind stretching the word ‘reinvent‘ beyond what a notebook is and remains, and despite Apple’s latest and greatest improvements.
Apple TV costs less but does more, but not much more unless you’re truly in love with HBO Now and are willing to cough up $14.99 a month to get it. Now. Otherwise, nothing new on the Apple TV front.
Apple Watch watchers got what they expected, but maybe not what they were prepared for, and it won’t matter anyway as those who can afford a $17,000 gold Watch Edition are not likely worried that the device (not the gold) will be outdated in five years. Apple Watch starts at $349 for the smaller 38mm version, ostensibly for women who prefer smaller watches, so I worry that Apple might be profiting from the differences in anatomy between men and women. Many other Watch models move the price tag toward $1,000 rather quickly, but that seems to be a small price to pay for the smartest of smartwatches which Apple refuses to call a smartwatch.
What about the Apple unicorn?
Unicorn? You know, a product that everyone envisions, that many of us want and would stand in line to buy, but one which Apple is unlikely to make.
On the list of Apple unicorns is a less expensive iPhone, a less expensive Mac, a 12-inch iPad, and a driverless electric car. Add this to the official Apple unicorn list. The MacPad.
Apple’s latest Mac fits between the entry-level 11-inch MacBook Air notebook, starting at $899, and the 15-inch but powerful MacBook Pro which can top out over $3,000. The new MacBook starts at $1,299 and comes with less than the MacBook Pro and less than the MacBook Air.
You get less, but you pay more. Yes, Apple’s still got it.
Alright, back to the newest unicorn, the MacPad. The MacBook model is so thin and light it might as well have an iPad instead of a Retina display. Think about it. A 12-inch iPad, ultra thin, with Retina screen and everything about it that screams iPad, but as the detachable display for a thinner, lighter MacBook.
The MacPad Unicorn model would be the best of both worlds. Small and thing and light; just like the new MacBook. Yet, detach the screen and you get a big iPad. Attach the screen, and the screen becomes a Mac with OS X.
How is that not just like a unicorn?