How many of the new Apple Watch will the company ship next year? A UBS survey translated to 24-million units.
UBS surveyed 4,000 people and estimated Apple would sell about 24 million Apple Watches next year based on the number of compatible iPhones in use. (The Apple Watch is an accessory to the iPhone. It can’t work independently.)
Most people surveyed (70%) said they already owned a regular watch but would still buy a smartwatch.
This is fantasy and what happens when spreadsheets are used without adult supervision.
We also may never find out how many watches Apple sells. On its latest earnings call, the company said it would lump the Apple Watch sales into a miscellaneous category along with gadgets like the Apple TV and iPod. But if the watch has a strong opening weekend, you can bet Apple will come out with a braggy press release the following Monday with some real sales data.
I don’t think so.