More pablum from The Atlantic Wire on how the iWatch will save Apple. Or, not save Apple. Or, something. Rebecca Greenfield:
The latest in iWatch rumors all but confirms this thing is coming, with Apple filing a trademark for “iWatch” in Japan, which is only very exciting for Apple and its investors.
Only? What about customers? And technology pundits?
Even if the iWatch impresses as much as the current fancy-timepieces out there, Apple will sell something. As niche as it is, both the watch and the fitness watch markets are growing. The “fitness watch market” is expected to hit $1 billion at the end of this year, a 50 percent growth from last year.
Yeah, nobody is buying timepieces these days.
At the very least, the Apple loyalists will buy into it. That’s what has happened with Apple’s current “hobby,” TV, with Apple selling 13 million of its pretty lame boxes. The same will undoubtedly happen with the iWatch.
Isn’t that about 500-million people? Oh, Rebecca. You need a new hobby. Skewering with facts just isn’t your thing.