If you asked me what drives modern technology companies, I would respond, ‘fear.’ Seriously. Fear. Or, maybe a little paranoia blended with a touch of hubris. How else do you explain how Microsoft has failed at pretty much every major non-Windows, non-Office endeavor this century?
How else do you explain Google, a search engine and advertising company, getting into smart phones and tablets? How can you explain this one?
Facebook, the online social giant with a billion members (the number of users is never revealed), is now into search, advertising, and… drum roll, please… free voice calls for iPhone users in the U.S.
What’s going on? Can’t we all just get along?
Or, is every non-Apple executive who’s not Steve Jobs trying to be Steve Jobs by disrupting one industry after another? Hey, Steve Jobs did it the right way. His disruptions make money.
Google is losing money on Android and anything else not related to search engine advertising. Amazon is losing money overall, but even more by trying to giveaway tablets at cost hoping to make up the losses on volume.
Now, Facebook is entering the disruption circus with a graphic search and a free iPhone calling plan. Frankly, I don’t see the latter one as all that disruptive but all the tech companies with a gazillion and a half users seems to want to do anything possible to keep them attached to their respective brands.
Facebook’s VoIP feature is Wi-Fi only and built-in to the Messenger app. If you’re conversing with another Facebook user, tap the ‘i’ icon and out pops a button for a free call.
Microsoft, Google, Amazon, and Facebook CEOs seem to want to be disruptive to surrounding industries the way Steve Jobs made Apple a disruptive force to personal computers, music players, smart phones, and tablets.
The funny thing is that Apple disrupts while making money. All these other companies disrupt while losing money.