Derek Trijeda looks back at Wired Magazine’s 101 Ways To Save Apple. Some wonderful suggestions:
- 1. Admit it. You’re out of the hardware game. Outsource your hardware production, or scrap it entirely, to compete more directly with Microsoft without the liability of manufacturing boxes.
- 21. Sell yourself to IBM or Motorola, the PowerPC makers. You can become the computer division that Motorola wants or the alternative within IBM. This would give the company volume for its PowerPC devices and leverage for other PowerPC offerings.
- 34. Port the OS to the Intel platform, with its huge amount of investment in hardware, software, training, and experience. Don’t ignore it; co-opt it. Operating systems are dependent on installed base; that is your biggest hurdle now. It is not the head-to-head, feature-set comparison between Windows and Mac OS.