Microsoft is running a number of Windows Phone 7 television commercials. How’s the launch coming along? What? You didn’t know the launch was yesterday? Josh Lowensohn and Ina Fried in CNET News:
If Microsoft hopes to get back in the smartphone game, it had better hope that Windows Phone 7 makes a bigger impact than it appeared to be having at one AT&T store here.
As of midday Monday, the store had sold less than half of its supply of 20 devices.
That’s not to say that folks weren’t lining up. Unfortunately, nearly all of the 200 people who showed up on Market Street this morning were there to snag tickets for a launch concert featuring Maroon 5, as opposed to getting their hands on one of the new phones. Microsoft did manage to make the most of the queue, requiring that concert-goers at least get a demo of Windows Phone 7 before getting their passes to the show…
Compare that to Apple’s launch of iPhone 4. Lines, lines, more lines, customers, sales. No concert ticket giveaway to lure people to the stores.