Mike Cane asks:
Why has Microsoft found itself in third place, behind Apple and now Google, in the mobile segment of computing?
Third place? Microsoft is falling, fallling, fast. Cane pulls quotes from Wall Street Journal reporter David Bank’s book, How Bill Gates Fumbled The Future of Microsoft. In essence, Bill Gates nixed a proposal from a top engineer in 1999 to scrap Windows’ heritage in mobile devices and start over. Gates:
It’s very disappointing you feel that way. We don’t have time to start from scratch.
I would argue that Gates decisions have not fatally wounded Microsoft. Today, Microsoft is just another technology company with a long heritage, a lot of money, and not much else.