Sascha Segan in PCMag on Why Tablets Need Apple:
One of the most common, yet totally incoherent product areas at this year’s CES, the handheld, five to 10 inch tablet is a gadget that everyone seems to want to produce, but nobody can explain.
Already there are a few dozen tablets of one size or another. Some are e-readers like Amazon’s Kindle. Others are simply small screen tablets that run Windows. How can we ever overcome this malaise?
So, welcome Apple. If there’s one thing that Apple’s good at, it’s communicating why you should want things. Apple has always played the role of refiners and explainers, taking existing technologies and making them more human.
The PC world needs Apple.