Devin Leonard in a five page, ad filled non-story about something called “the Mac Wars.”
Apple is the classic smaller insurgent. Its share for desktops and laptops in the United States is just over eight percent. Every time Apple grabs another point of market share from Microsoft’s partners, its stock price climbs. And one way that Apple has tried to gain share is by running clever ads that ridicule everything Microsoft stands for.
What’s wrong with that? Microsoft stands accused of creating overpriced, mediocre products, which most customers loathe; the rest live in fear that something will go wrong, and they’re seldom disappointed.
Microsoft’s financial success speaks more to illegal monopoly activities, underhanded business tactics, and corrupt management. Compare and contrast that to Apple’s customers who line up to buy the latest.
“Mac Wars?” What does that even mean?