I wear a watch. And I have a collection of watches which range from sport to luxury and a dozen in-between. For me, most watches are fashion statements, jewelry, or convenience pieces. Writing for the New York Times’s Brian X. Chen says the watch buying public is not interested in Apple Watch, mostly because watches have become somewhat passé, are either utilitarian in nature (cheap) or fashion and prestige statements (expensive), but certainly not smart enough to trick people into buying something so unnecessary.
The first batch of smartwatches from companies like Samsung Electronics, Motorola and LG did not sell well, nor were they particularly well reviewed.
True that. Not sure how many so-called smartwatches were sold last year, though. One survey said less than 1-million while another said 6-million, so maybe we need an agreed to definition.
Wearable devices like the Google Glass eyewear that got mainstream attention — if not sales — were greeted with considerable skepticism.
Seemingly true, too. Wearables isn’t really a well defined product category, nothing has sold well, manufacturers are many but with no clear leader, and no clear reason to own a wearable.
Hmmm. That sounds awfully familiar.
Apple has been in this situation before. Most consumers didn’t care about computer tablets before Apple released the iPad, nor did they generally think about buying smartphones before the release of the iPhone. In both cases, the company overcame initial skepticism.
With a product that people could not wait to use, and loved so much they wait in line to buy the latest. Here’s where Chen’s so-called analysis goes off the tracks.
Three employees briefed on the project agreed to speak on the condition of anonymity.
Brief? So, the sources were not firsthand, and probably not secondhand. It’s probably a good thing they’re anonymous (anonymous could be defined as imaginary).
When Apple releases its watch in April, it will enter a market already flooded with smartwatches running Android Wear, a version of Google’s Android software system tailored for wearable computers… The results so far for Android smartwatches have been disappointing. About 720,000 smartwatches with Android Wear were shipped in 2014.
Wait a minute. ‘Flooded?‘ And ‘disappointing?‘ Which is it? Chen said the first batches didn’t sell well, and most estimates agree. So where does ‘flooded’ come from? Probably from one of those imaginary thirdhand sources.
But it is unlikely to be a game-changer for Apple, at least anytime soon. Toni Sacconaghi, a financial analyst for Sanford C. Bernstein research, thinks the watch will make only a modest contribution to Apple’s bottom line this year. He predicts that Apple will ship 7.5 million watches in the second half of Apple’s fiscal year.
That is peanuts compared with the tens of millions of iPhones that fly off the shelves every quarter.
Since Watch needs an iPhone to be fully functional, no one with an ounce of brainpower should expect numbers like those for iPhone (currently; first year, maybe) or iPad (fastest new tech product success ever; even topping iPhone).
App developer David Barnard is both bullish and skeptical about Apple Watch.
I really wonder exactly how I’m going to use it and how often I’m going to use it.
Which, by the way, implies actually using it. Therein lies part of what makes Apple products special. If Apple Watch is a worthy device and integrates well within Apple’s ecosystem, people will use it, love it, and spread the word. That will bring more iPhone customers to the stores to check it out, buy it, use it, love, and spread the word, which, in turn will sell more Apple Watch models, rinse, repeat.
Every one of Apple’s success stories has started the same way. Critics howled ‘It will fail.’ Few Apple products failed, and fewer in the 21st century. Mac, iPod, iTunes Music Store, Apple Stores, switch to Intel, iPhone, iPad, and so on.
With a company that has that kind of track record of success I’m willing to wait to see how it can make my technology life better; Apple Pay with a flick of the wrist. Alerts, alarms, notifications, email, texts, reminders. And, ways to control various apps without digging the iPhone out of bag, pocket, or purse.
Plus, it’s a fashion statement, tells time, and everyone who sees one will want to look, touch, and ask about it. What’s not to like? Isn’t that much like how the world took to the iPod, iPhone, and iPad?