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Wednesday, September 9, 2009
A Steve Jobs interview

For being a wonderfully good looking Apple shill, NYT’s David Pogue gets the honors:

Q: You put a camcorder on the iPod Nano. Why not on the iPod Touch?

A: Originally, we weren’t exactly sure how to market the Touch. Was it an iPhone without the phone? Was it a pocket computer? What happened was, what customers told us was, they started to see it as a game machine… We started to market it that way, and it just took off. And now what we really see is it’s the lowest-cost way to the App Store, and that’s the big draw. So what we were focused on is just reducing the price to $199. We don’t need to add new stuff — we need to get the price down where everyone can afford it.

On iPod nano video vs. still camera lens and ice cream:

Q: It’s great to see you back! How are you feeling these days?

A: I feel great. I probably need to gain about 30 pounds, but I feel really good. I’m eating like crazy. A lot of ice cream.

Now, what’s in the pipeline, Steve?

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