Google’s Pie-in-the-Sky Dream Products vs. Apple’s Products That People Actually Use

Google and Apple spend untold billions each year on what is termed research and development. R&D What does each company and their users and customers get for such vast sums? Apple's Steve Jobs was the master of focus and argued with Google's Larry Page that his company ... Read More »

Why Didn’t Anybody See This Coming?

For two to three years the technorati elite, media pundits, and market prognosticators had predicted Apple's downfall at the hands of industry leader Samsung, an awakened Microsoft, a savvier-than-thou Amazon, a resurgent BlackBerry, or any of the Chinese Knock-off Kings ... Read More »

Apple’s Somewhat Obvious Plan To Maybe Kinda Sorta Possibly Kill The iPhone

It doesn't take much effort to see how well Apple's products are viewed by even the most jaded of the technorati elite and market pundits. Up and down Apple's product line you'll read reviews that put Apple's offerings at the top of the list. Best smartphone? iPhone. Best ... Read More »

The Business Side Of Apple v. Google

Google needs Apple much more than Apple needs Google. In fact, what would Apple lose if Google dropped out of the business of making smartphone apps for iOS? A few good apps on the App Store. What would Google lose if the company had no presence and no apps on iPhones or ... Read More »

Lost And Alone In The Mobile Revolution, Microsoft Is Ready To Abandon Windows

What's become of poor Microsoft? Alright, 'poor' is a relative term. Microsoft basks in riches far beyond the scope of most modern technology companies. Except maybe when compared to longtime nemesis Apple, which is richer than many countries and deities. Combined. No, ... Read More »

Apple’s iPhone, iPad, And Mac: Tools Of The 1-percent, For The 99-percent

The past few years of social turmoil have brought to the fore once again just how unequal society is these days, and not just in the United States. For example, the disparity between Corporate CEOs and their employees is greater than ever, giving rise to the phrases "the ... Read More »

Poor Samsung: First Korea, Now China

Apple continues to defy the tech and market critics who declared the company mostly doomed at the feet of Samsung's marketing and technology prowess. A funny thing happened along the way to reality, though. Apple didn't stumble, as predicted by the technorati elite and market ... Read More »

Why And How Apple Pay Succeeds (and why and how Walmart-backed MCX fails)

The mainstream tech media seems to think Apple is locked in yet another battle that, inevitably, it will lose, going up against Walmart-backed MCX (Merchant Customer Exchange) in the rapidly growing mobile payment arena. Here's the problem with that analysis. It is shortsighted, ... Read More »

Revealed: How I Capture Articles Online To Share Between My Mac, iPhone, And iPad

Apple's customers are the company's biggest asset. It's not design or engineering or stores or distribution. It's the customers. We evangelize, we criticize (with love), we tolerate mistakes and gaffes (with patience), and we're willing to stand in line among our brothers ... Read More »

The Crazy World Of Apple’s ‘Limited’ Product Line

At first glance it may seem that Apple does not design, manufacture, and sell many products. Apple CEO Tim Cook brags that all the company's products would fit on a kitchen table. Maybe so at a basic level, but Apple's product line is much longer than you might think. For ... Read More »

If Elvis Presley Were Alive Today He’d Say “A Billion Apple Fans Can’t Be Wrong”

My father has a record collection. As is the case with many of his generation, it's a mixed bag. Some 33 1/3 albums, some 45s, some 8-tracks, some cassette tapes, some CDs, and a growing collection of digital music thanks to iTunes. One of his oldest and most cherished ... Read More »

Who Moves The Bar More Than Apple?

Argue if you must (and have the time to waste), but in computers for the masses, Apple is the trendsetter. Other manufacturers may ship more PCs, more smartphones, and more tablets, but Apple is the company disrupts and then resets the standard. Here are some visible ... Read More »

Apple Is A Technology Company, But Google Is Not

Apple is a successful technology company but Google is not. There. I said it. It's fact. It should be obvious, too. Apple is a successful technology company (defined as a company whose primary business, as measured by revenue streams and profit, is based upon the design, ... Read More »

Why Apple Won’t Hire Me Anytime Soon As A Product Engineer Or Creative Director

My credentials for being hired by Apple are rock solid. I've used Apple products for nearly 20 years, own nearly every major product the company makes, and I have a critical eye for that sweet spot between usability and esthetic design. That would seem to make me a good ... Read More »

Apple, Google, And Microsoft: Three Sides Of The Future

What's going on among the technology giants we know and love or loath? Three of the largest are locked in a head-to-head-to-head battle for supremacy in the desktop and mobile device wars, and each one has a distinctly unique approach. Which do you choose? Apple does ... Read More »

Apple’s Bendghazi Scandal? It’s Horse$#!}. Says Who? Take A Guess, Watch The Video

There comes a time when a company hits the bottom, and there are plenty of examples of riches to rags storiesin the tech industry. When a company comes upon hard times, one of three things usually happens. First, the company goes out of business, or gets bought by a ... Read More »

A Few Words On Replacing The Mac

As a technology company with a variety of products which sell well and overlap in functionality, Apple does not seem to fear cannibalization, a common occurrence that is often feared in product marketing. cannibalize |ˈkanəbəˌlīz| verb [ with obj. ] 1 use (a machine) ... Read More »

Apple And Life In The Media Echo Chamber

Our favorite Mac, iPhone, and iPad company is one of many that live prominently in the 21st century media echo chamber, which works, more or less, much like the yellow journalism publications of the last century which fomented war and political upheaval to sell newspapers. What ... Read More »

Whatever Happened To Apple’s Quality Control?

Other than Pippin and some models of the Mac and Apple II series from the last century, there are few modern Apple products that I have not owned, used, loved to use. Apple's move to aluminum in Mac, iPhone, iPad, and even various iPods lends itself to a level of quality ... Read More »

The Absolutely, Positively, Horribly, Terribly Bad Battery Life In iPhone 6 Plus

As it was for about 10-million other Apple customers, I bought my iPhone 6 Plus sight unseen. Why? I like to live dangerously. Apple's new products usually are good enough that there's little 'buyer's remorse' by ordering from the first manufacturing run, and there's a social ... Read More »

A Few Words On iPhone 6

After pouring over the first user reviews, I noticed a difference, in both tone and content, between reviews of Samsung's Galaxy S5 and Apple's iPhone 6 models. See if you can make it out. Lauren Goode: There are a couple of reasons why the Apple iPhone 6 Plus might ... Read More »

Disappointing Record Sales For New iPhone

You knew this would happen, right? As soon as Apple announced record sales for the first day of availability for iPhone 6 models, someone would come out of the woodwork to announce that the record sales number was disappointing. Last year Apple didn't announce pre-sales ... Read More »

A Few Thoughts On Apple’s New Products

The noise has abated and the dust has settled. Everything you want to know about Apple's iPhone 6 lines is available online, and, as usual, the world is dividing itself in half over Apple Watch. Some love it. Some hate it. The haters are the typical crowd who also hated ... Read More »

The 5 Steps To Perfect iPhone 6 Security

Apple's stellar reputation for security took a few hits last week as celebrity iCloud accounts were hacked, and revealing photos revealed. How did that happen? iCloud's security wasn't as tight as it needed to be to prevent a little brute force door knocking on celebrity ... Read More »